Facia.ai
Company
About us Facia empowers businesses globally with with its cutting edge fastest liveness detection
Campus Ambassador Ensure countrywide security with centralised face recognition services
Events Facia’s Journey at the biggest tech events around the globe
Sustainability Facia’s Mission for a sustainable future.
Careers Associate with FACIA’s team to create a global influence and reshape digital security.
ABOUT US
Facia is the world's most accurate liveness & deepfake detection solution.
Facial Recognition
Face Recognition Face biometric analysis enabling face matching and face identification.
Photo ID Matching Match photos with ID documents to verify face similarity.
(1:N) Face Search Find a probe image in a large database of images to get matches.
DeepFake
Deepfake Detection New Find if you're dealing with a real or AI-generated image/video.
Detect E-Meeting Deepfakes Instantly detect deepfakes during online video conferencing meetings.
AI-Image Detection New AI Image Detection Detect manipulated or AI-generated images using advanced AI analysis
More
Age Verification Estimate age fast and secure through facial features analysis.
Iris Recognition All-round hardware & software solutions for iris recognition applications.
Customer Onboarding New Seamlessly and comprehensively onboard your customers.
Read to learn all about Facia’s testing
Liveness
Liveness Detection Prevent identity fraud with our fastest active and passive liveness detection.
Single Image Liveness New Detect if an image was captured from a live person or is fabricated.
Shared Device Authentication Verify users on shared devices with secure facial biometrics.
Passwordless SSO Passwordless login powered by 3D liveness detection for secure enterprise access.
Step-Up Authentication Trigger real time 3D liveness checks for high risk or sensitive actions.
Self-Service Account Recovery Restore account access quickly through a face scan with no support needed.
Industries
Retail Access loyalty benefits instantly with facial recognition, no physical cards.
Governments Ensure countrywide security with centralised face recognition services
Dating Apps Secure dating platforms by allowing real & authentic profiles only.
Event Management Secure premises and manage entry with innovative event management solutions.
iGaming Estimate age and confirm your customers are legitimate.
KYC Onboarding Prevent identity spoofing with a frictionless authentication process.
Banking & Financial Prevent financial fraud and onboard new customers with ease.
Contact Liveness Experts To evaluate your integration options.
Use Cases
Account De-Duplication (1:N) Find & eliminate duplicate accounts with our face search.
Access Control Implement identity & access management using face authorization.
Attendance System Implement an automated attendance process with face-based check-ins.
Surveillance Solutions Monitor & identify vulnerable entities via 1:N face search.
Immigration Automation Say goodbye to long queues with facial recognition immigration technology.
Detect E-Meeting Deepfakes New Instantly detect deepfakes during online video conferencing meetings.
Pay with Face Authorize payments using face instead of leak-able pins and passwords.
Facial Recognition Ticketing Enter designated venues simply using your face as the authorized ticket.
Passwordless Authentication Authenticate yourself securely without ever having to remember a password again.
Meeting Deepfake Detection
Know if the person you’re talking to is real or not.
Learn
Blogs Our thought dumps on all things happening in facial biometrics.
News Stay updated with the latest insights in the facial biometrics industry
Whitepapers Detailed reports on the latest problems in facial biometrics, and solutions.
Knowledge Base Get to know the basic terms of facial biometrics industry.
Deepfake Laws Directory New Discover the legislative work being done to moderate deepfakes across the world.
Case Studies Read how we've enhanced security for businesses using face biometrics.
Press Release Most important updates about our activities, our people, and our solution.
FAQs Everything there is to know about Facia’s offerings, answered.
Implement
Mobile SDK Getting started with our Software Development Kits
Developers Guide Learn how to integrate our APIs and SDKs in your software.
On-Premises Deployment New Learn how to easily deploy our solutions locally, on your own system.
Insights Stay ahead of digital threats with Facia's expert analysis on AI-driven identity verification.
Most important updates about our activities, our people, and our solution.
Try Now
Get 10 FREE credits by signing up on our portal today.
In This Post
Passwords used to serve as adequate security measures for digital account protection. Nowadays, passwords function as the most vulnerable point in security systems. Phishing campaigns and credential leaks, together with automated attacks, have made single-factor authentication simple to bypass, which forces organizations to find new ways for user verification.
Modern identity security now requires both strong authentication and multi-factor authentication (MFA) as essential components. The two terms describe different concepts, although people tend to use them as synonymous terms. Strong authentication defines the level of security protection that defends against unauthorized access, while multi-factor authentication serves as one of the authentication methods used to establish that security protection.
The blog defines strong authentication together with multi-factor authentication while explaining their practical application, which has increased interest in passwordless authentication and on-premises MFA. The content aims to provide clear explanations instead of creating complicated materials.
Strong authentication refers to authentication methods that provide higher security protection against common attack methods like phishing and replay attacks, and credential stuffing attacks. The system describes user identity verification through its complete authentication strength and reliability assessment instead of providing one authentication method.
Multi-factor authentication serves as the main method for achieving strong authentication, but organizations can implement additional methods, which include phishing-resistant authenticators, biometric verification, device-bound credentials, and risk-based authentication controls, including step-up authentication. The goal is not simply to add more factors, but to ensure that authentication methods cannot be easily stolen, reused, or bypassed.
Multi-factor authentication functions as a security system that delivers strong authentication when organizations establish its proper implementation and protection against current hacking methods.
Multi-factor authentication (MFA) is an authentication method that requires users to confirm their identity through two or more distinct types of authentication factors.
According to NIST Special Publication 800-63B: Digital Identity Guidelines, authentication factors fall into three widely accepted categories:
MFA has become a standard security method because it allows organizations to modify their protection level according to their specific security requirements. Organizations need to implement basic verification methods for their low-risk operations, but they must use advanced security checks for their high-risk activities.
Strong authentication and multi-factor authentication are distinct security methods that share a close relationship with each other. The term strong authentication refers to a security method that provides high-assurance protection against attacks through identity verification.
Multi-factor authentication serves as the main security method that protects access to systems by requiring users to provide two or more separate authentication methods for entry.
In simple terms, all effective MFA can produce strong authentication, but not all MFA deliver the same level of assurance. The protective capacity of MFA methods that use SMS-based codes as authentication relies on easily phished credentials, whereas phishing-resistant methods and biometric-based systems provide better security.
Digital systems need ongoing protection because security threats keep changing. Password reuse, together with phishing attacks and stolen credentials create persistent security vulnerabilities. Multi-factor authentication with strong authentication methods protects against these threats because they establish security measures that attackers cannot duplicate or implement through automated means.
For organizations, strong authentication also supports regulatory compliance, protects sensitive data, and builds trust with users by reducing fraud and account takeovers without adding unnecessary friction.
Strong authentication methods vary depending on the environment, risk level, and user journey. Some of the most common methods include:
Strong authentication combines multiple resilient methods to protect against modern attacks. Key elements such as biometrics, device binding, and real-time verification form a layered security shield.
These methods introduce dynamic or biometric elements that are difficult to steal or replay.
One of the most important developments in identity security is passwordless multi-factor authentication. This approach removes passwords from the process entirely.
Instead of relying on shared secrets, passwordless systems use combinations such as:
Passwordless multi-factor authentication reduces phishing risk because there is no password to steal. It also improves user experience by eliminating forgotten passwords and repeated resets.
This model is increasingly adopted in mobile applications, enterprise access systems, and high-risk digital platforms where both security and speed matter, aligning closely with zero-trust principles.
While cloud-based authentication is common, many organizations still rely on on premise multi factor authentication for greater control.
In an on-premises setup, authentication systems operate within the organization’s own infrastructure. Identity data, verification logic, and access policies remain under internal management.
This approach is often preferred in regulated industries such as finance, government, and critical infrastructure. It supports data residency requirements and allows organizations to tailor authentication policies to their compliance needs.
Choosing the right authentication method depends on a company’s security needs, compliance requirements, and user experience priorities.
Password-based MFA works well for general apps, as it’s familiar and easy to implement, but it is vulnerable if used alone. Biometric MFA is ideal for high-security environments, providing strong identity verification and reducing impersonation risks, though device compatibility and privacy considerations must be addressed.
Passwordless MFA suits modern apps and consumer platforms, eliminating passwords, preventing phishing, and streamlining login, though initial adoption guidance may be needed. On-premise MFA is best for regulated sectors like finance and government, giving full control over policies and data, but requiring more setup and maintenance.
By evaluating risk, compliance, and usability, organizations can select the method, or a combination, that maximizes protection while maintaining a seamless user experience.
As digital threats evolve, passwords alone are no longer enough. Credential theft, phishing, and account takeovers require stronger authentication that protects identities without slowing users down.
Facia delivers strong authentication through biometric technologies such as facial recognition and liveness detection, ensuring that the right person accesses an account while reducing impersonation and fraud.
Through passwordless multi-factor authentication, Facia eliminates static passwords, preventing phishing attacks while simplifying login. For regulated enterprises, on-premises MFA offers full control over authentication policies and sensitive data.
Yes, strong authentication combines layered security methods like biometrics, device binding, and phishing-resistant verifications to protect accounts. By ensuring that only authorized users gain access, it significantly reduces the risk of identity theft and fraud.
Multi-factor authentication (MFA) integrates seamlessly with IAM systems to enforce secure access policies across applications and devices. It strengthens user verification while allowing centralized control of identities, roles, and permissions.
MFA prevents credential stuffing by requiring additional authentication factors beyond passwords. Even if login credentials are compromised, attackers cannot access accounts without the second or third verification layer.
04 Feb 2026
The Biometric Shield Against Deepfakes in Geopolitics
The control of the internet by powerful groups is...
23 Jan 2026
How Biometrics in Healthcare Is Solving Patient Identity and Security Challenges
The existing identification systems, which rely on ID cards,...
21 Jan 2026
What Are Face Recognition Innovations and Trends for 2026
The facial recognition technology has gone through a successful...
Recent Posts
How Does Strong Authentication Differ From Multi-Factor Authentication?
Previous post
Next post
Related Blogs