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Facia is the world's most accurate liveness & deepfake detection solution.
Facial Recognition
Face Recognition Face biometric analysis enabling face matching and face identification.
Photo ID Matching Match photos with ID documents to verify face similarity.
(1:N) Face Search Find a probe image in a large database of images to get matches.
DeepFake
Deepfake Detection New Find if you're dealing with a real or AI-generated image/video.
Detect E-Meeting Deepfakes Instantly detect deepfakes during online video conferencing meetings.
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Liveness Detection Prevent identity fraud with our fastest active and passive liveness detection.
Single Image Liveness New Detect if an image was captured from a live person or is fabricated.
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Age Verification Estimate age fast and secure through facial features analysis.
Iris Recognition All-round hardware & software solutions for iris recognition applications.
Complete playbook to understand liveness detection industry.
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Industries
Retail Access loyalty benefits instantly with facial recognition, no physical cards.
Governments Ensure countrywide security with centralised face recognition services
Dating Apps Secure dating platforms by allowing real & authentic profiles only.
Event Management Secure premises and manage entry with innovative event management solutions.
Gambling Estimate age and confirm your customers are legitimate.
KYC Onboarding Prevent identity spoofing with a frictionless authentication process.
Banking & Financial Prevent financial fraud and onboard new customers with ease.
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Use Cases
Account De-Duplication (1:N) Find & eliminate duplicate accounts with our face search.
Access Control Implement identity & access management using face authorization.
Attendance System Implement an automated attendance process with face-based check-ins.
Surveillance Solutions Monitor & identify vulnerable entities via 1:N face search.
Immigration Automation Say goodbye to long queues with facial recognition immigration technology.
Detect E-Meeting Deepfakes New Instantly detect deepfakes during online video conferencing meetings.
Pay with Face Authorize payments using face instead of leak-able pins and passwords.
Facial Recognition Ticketing Enter designated venues simply using your face as the authorized ticket.
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Meeting Deepfake Detection
Know if the person you’re talking to is real or not.
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In This Post
In today’s digital world, the ease with which minors access inappropriate content online poses a significant challenge. It is estimated that 54% of teenagers gain access to age-inappropriate material by the age of 13, which is alarming. The growing accessibility of age-restricted content even on social media platforms underscores the critical importance of safeguarding young users’ online experiences.
This growing concern mandates a robust response from businesses and social media entities, emphasizing the necessity of diligent age verification to protect minors. States like Louisiana and California have taken legislative steps, mandating age verification for adult content—a move that has sparked a nationwide debate.
Critics argue these measures might infringe on privacy, and put civil liberties at risk while proponents advocate for the paramount importance of protecting young minds. With technological advancements, age verification solutions are evolving to address these concerns, balancing safety with privacy.
in this blog we will take a comprehensive review of age verification laws across the USA, delving into the complex interplay of technology, legislation, and societal responsibility.
The first significant legislation in the USA that specifically targeted age verification is the Children’s Online Privacy Protection Act (COPPA), which was enacted in 1998. COPPA mandates that websites and online services directed at children under the age of 13 must obtain parental consent before collecting personal information from these children.
This Child Online Protection Act was a pivotal move to protect the privacy and safety of children online, addressing concerns over the unethical practice of selling children’s data without consent and laying the groundwork for future age verification and minor protection regulations.
COPPA was later expanded through initiatives such as COPPA 2.0, extending protection to children up to the age of 16 and granting them greater autonomy over how their data is used. This update reflected the growing recognition of the risks posed by online information exposure to teenagers.
The Kids Online Safety Act (KOSA) introduced in 2022, aimed at protecting kids from harmful online activity, underscores the critical need for content moderation and age verification to ensure a safer online environment for children.
Further, the SCREEN Act represents a significant federal initiative in age verification legislation, marking a focused effort to protect minors from pornographic content. This act, along with proposals like Senator Josh Hawley’s to restrict social media access for under-16s, signifies a growing federal commitment to enhancing online safety for young users.
The New York Child Data Protection Act further builds on these foundations, targeting the collection of data from individuals under the age of 18 and imposing strict regulations on data use and third-party sharing, with significant legal consequences for non-compliance.
In 2024, 12 states, including Arkansas, Louisiana, Mississippi, Montana, Texas, Utah, and Virginia, enacted age verification laws to enhance online safety for minors.
In 2023, a significant commitment was made to address minors accessing age-restricted content. As we enter 2024, discussions and concerns about age verification continue in some states, highlighting the ongoing dedication to online safety for young people.
The following states have enacted age verification legislation
Law Name: Louisiana Age Verification Law (Act 570 of 2022)
Commonly Known As the Louisiana Age Verification Act
Regulation Overview: The Louisiana Age Verification Law, also known as Act 570 of 2022, mandates that websites containing a substantial portion of adult material (33%) must implement effective age verification solutions for their users. This law aims to restrict access to prohibited content to a certain legal age limit and regulate the adult content industry online.
Scope: The law applies to a wide range of online entities, with a particular focus on platforms hosting adult content and popular social media companies accessible to minors.
Penalties: Non-compliance with the Louisiana Age Verification Law carries significant legal consequences, including fines of up to $5,000 per day. Entities knowingly violating the law may face an additional civil penalty of $10,000 per violation, as outlined in the legislation. Businesses could also face potential operational restrictions, serving as a substantial legal deterrent to ensure adherence to the law’s provisions.
Louisiana’s proactive approach to online safety, with stringent age verification measures and substantial penalties, underscores its commitment to protecting minors from harmful online content.
Law Name: North Carolina HB 8 – Age Verification for Online Material Harmful to Minors
Known As: North Carolina Age Verification Law
Date Enacted: January 1, 2024
Regulation Overview
This law, part of North Carolina HB 8, mandates that any commercial entity publishing or distributing material harmful to minors on the internet must verify the user’s age attempting to access such material.
The law does not specify any age verification method but requires the use of a commercially available database or another commercially reasonable method for age assurance or age estimation.
Applicability
This age check requirement applies to all commercial entities operating in North Carolina that publish or distribute material online that could be harmful to minors.
Date of Effect: The law took effect on January 1, 2024.
Fine for Non-Compliance:
This law allows the Attorney General to file civil lawsuits against companies that breach its provisions. Violators may be subject to civil penalties of up to $2,500 per affected minor for negligent violations and up to $7,500 for intentional violations.
Link to Original Legislation: North Carolina HB 8 – SL 2023-132
Law Name: California Age Appropriate Design Code Act (AB-2273)
Overview: The California Age Verification Law known as the California Age Appropriate Design Code Act (AB-2273) was signed into law on September 15, 2022, and set to take effect on July 1, 2024. This legislation, inspired by the UK’s Age Appropriate Design Code, modernises online protections for children aged 17 and under.
Key provisions include
Most Affected Businesses
Online services, products, or features likely to be accessed by minors, with a focus on protecting minors aged 17 and under.
Fine for Non-Compliance
The Attorney General can issue:
Date of Effect: July 1, 2024
Current Status: Signed into law on September 20, 2022.
Link to Original Legislation: Assembly Bill 2273
Legal Name: Texas Age Verification Law (House Bill 1181)
Regulation Overview:
The Texas Age Verification Law, also known as House Bill 1181, was signed into law on June 12, 2023, and became effective on September 1, 2023. This law aims to regulate adult websites and ensure that visitors are at least 18 years old.
Key Provisions:
Most Affected Businesses: Adult websites and platforms offering explicit content.
Fine for Non-Compliance: Penalties vary, with fines up to $10,000 per day for age verification failures and fines up to $250,000 per day if child exposure to explicit content occurs.
Date of Effect: Signed into law on June 12, 2023, and became effective on September 1, 2023.
Current Status: The law is in effect, following the removal of a legal injunction.
Enforcement: The law will be enforced by Texas state authorities, including law enforcement agencies responsible for overseeing online content compliance.
Link to Original Legislation: Age Verification Law Texas
Legal Name: Montana Age Verification Law (Senate Bill 544)
The Montana Age Verification Law, also known as Senate Bill 544, focuses on revising internet laws related to material harmful to minors, particularly concerning online age verification.
Regulation Overview: The Montana Age Verification Law mandates that all websites displaying sexually explicit material implement an age verification solution to ensure that all users accessing the content are of legal age (18 years or older). This law aims to protect minors from exposure to adult content online.
Most Affected Businesses: Online platforms and services involved in the distribution of material harmful to minors.
Fine for Non-Compliance: The law mirrors Louisiana’s age verification law, imposing fines of up to $5,000 per day or an additional $10,000 per violation.
Date of Effect: January 1, 2024.
Current Status: The law was introduced by a group of legislators and passed on May 19, 2023.
Enforcement: Private person and attorney
Original Legislation: Link
Legal Name: Online Pornography Viewing Age Requirements (Utah Senate Bill 287 – SB 287)
Utah Senate Bill 287, also known as the “Online Pornography Viewing Age Requirements” law, became effective on May 3, 2023. This legislation focuses on regulating access to adult content on websites, with a particular emphasis on age verification.
Most Affected Businesses: Entities operating websites with a substantial portion of adult content (33%).
Fine for Non-Compliance: The legislation outlines penalties, including damages and legal costs, for non-compliance.
Date of Effect: The law went into effect on May 3, 2023.
Current Status: enacted from May 3, 2023.
Enforcement: Most likely by State legislatures on a private complaint
Exemptions, if any: News websites, internet service providers (ISPs), search engines, and content providers who do not directly intend to promote explicit content.
Original Legislation: Online Pornography Viewing Age Requirements link
Legal Name: An Act to Regulate Pornographic Media Exposure to Children (Mississippi Senate Bill 2346)
Mississippi Senate Bill 2346, also known as “An Act to Regulate Pornographic Media Exposure to Children,” was signed by Governor Tate Reeves on April 18, 2023, and took effect on July 1, 2023. This law focuses on regulating the exposure of pornographic media to children within the state of Mississippi.
Most Affected Businesses: Commercial entities providing pornographic media content.
Fine for Non-Compliance: The legislation outlines penalties and legal consequences for non-compliance.
Date of Effect: The law became effective on July 1, 2023.
Current Status: Effective
Enforcement: Most likely by State legislatures on private complaints.
Original Legislation: Original link
Legal Name: Protection of Minors from Distribution of Harmful Material Act (Arkansas Senate Bill 66)
Arkansas Senate Bill 66, also referred to as the “Protection of Minors from Distribution of Harmful Material Act,” became Act 612 on April 11, 20231. This law is designed to safeguard minors from the distribution of harmful material, particularly on the internet.
Most Affected Businesses: Entities publishing or distributing material harmful to minors, especially online platforms.
Fine for Non-Compliance: The legislation does not specify fines for non-compliance but focuses on establishing liability and measures to protect minors.
Date of Effect: The law was signed into effect on April 11, 2023.
Original Legislation: original text of Senate Bill 66.
Legal Name: Virginia Civil Liability for Publishing or Distributing Material Harmful to Minors on the Internet (Senate Bill 1515)
Virginia Senate Bill 1515, also known as “Civil Liability for Publishing or Distributing Material Harmful to Minors on the Internet,” was signed into law on May 12, 2023. This law establishes provisions related to the civil liability of commercial entities regarding material harmful to minors published or distributed on the Internet.
Most Affected Businesses: Commercial entities operating on the Internet and dealing with material potentially harmful to minors.
Fine for Non-Compliance: The legislation does not specify fines for non-compliance, focusing on civil liability and legal actions.
Date of Effect: The law was signed into effect on May 12, 2023.
Current Status: The current status of the law, including any legal challenges or enforcement actions, is not provided in the content.
Original Legislation: original text of Senate Bill 1515.
Different parts of the world have their own rules when it comes to protecting kids online. However, the purpose remains the same and the urgency has increased in the recent past. Since device accessibility is easy and there are plenty of options for kids to stumble upon explicit content, the world understands the need for tighter regulations.
Let’s discuss how they are categorized around the world
GDPR includes specific provisions to protect children’s data, particularly regarding the use of children’s data for marketing or creating user profiles. It mandates parental consent for processing personal data of children under the age of 16, although member states can legislate for a lower age, provided it is not below 13.
Building on the foundations laid by previous attempts to regulate online content, the Online Safety Act 2023 represents the UK’s ambitious attempt to make the internet safer. This legislation targets a wide range of online harms and is designed to protect all internet users, especially children, from harmful content. The Online Safety Act 2023 is a comprehensive approach to online regulation, reflecting the UK government’s commitment to ensuring the internet is a safer space for children and all users.
Enacted in 2021, the Online Safety Act consolidates and enhances online safety regulations, including measures to protect children from harmful online content. It grants the eSafety Commissioner powers to regulate online safety and includes provisions for age verification to restrict minors’ access to inappropriate content.
The JMStV is a state treaty among the 16 federal states of Germany focusing on the protection of minors in the media. It requires an age verification solution for distributing or making available any media harmful to minors, including online content.
In Canada, the approach to regulating social media, online gaming, and explicit content revolves around privacy protection, voluntary compliance, and a mix of federal and provincial legislation, aiming to create a safe online environment for all users, especially minors:
In Ontario, Canada, selling or supplying tobacco or vapour products to anyone under 19 is illegal. Retailers must verify the age of any customer who appears under 25. Compliance signs must be posted based on the products sold, as per the Smoke-Free Ontario Act, 2017.
Japan has implemented measures aimed at protecting children from internet addiction, including laws that encourage businesses to restrict minors’ access to harmful websites through an age verification system and parental control. The Act on Development of an Environment that Provides Safe and Secure Internet Use for Young People is one such law that guides these efforts, focusing on Internet safety for youth and promoting the use of filtering services.
India proposed amendments to its Information Technology (Intermediary Guidelines and Digital Media Ethics Code) Rules, 2021, to include provisions for age verification and parental consent for minors accessing various online platforms and content. This move is part of a broader initiative to increase online safety for minors and regulate digital content more effectively.
As per COTPA. No sale of tobacco products or nicotine inhalants to individuals under 18. allowed
The sale of spirits, alcohol, and knives to minors is restricted in France, with certain authorized exceptions. While there is no direct regulation for tobacco products, marketing or selling them with demonstrative intent is prohibited. However
The French audiovisual regulator, the Conseil supérieur de l’audiovisuel (CSA), oversees the implementation of these measures, ensuring compliance with laws designed to safeguard young internet users.
In China, the government imposes rigorous regulations on internet usage to protect minors from harmful content and internet addiction. Age verification laws are part of extensive online gaming regulations.
For example, minors are restricted in their online gaming activities to just 1.5 hours per day on weekends and public holidays, with no allowance for gaming on weekdays. This is enforced through real-name registration systems and age verification processes managed by the game publishers under the oversight of the National Press and Publication Administration (NPPA).
These measures reflect China’s approach to digital governance, focusing on the protection of minors, fraud prevention and the promotion of healthy internet habits.
To comply with age verification laws, consider using Facia’s solution, which:
The responsibility to safeguard minors online extends beyond governments, necessitating regulatory compliance from companies to ensure uniform protection. Traditional age verification methods, like checkbox prompts, are insufficient. Solutions must robustly verify an individual’s age and decide on access permission.
For businesses, adopting innovative and responsible technologies is crucial. Solutions like Facia not only offer advanced identity verification that respects user privacy but also ensures regulatory compliance. This approach transforms age verification challenges into opportunities for enhancing digital safety and privacy leadership.
Don’t wait for the next legislative wave. Take proactive steps today with Facia’s age verification technology to ensure your company leads in responsible online engagement.
Online age verification actively confirms a user's age through digital means, ensuring compliance with age restrictions for accessing specific online content, products, or services.
Age verification mechanisms proactively prevent minors from accessing content or purchasing products online that are inappropriate or harmful for their age group.
An age verification policy requires sellers to verify the age of customers, using reliable methods if the customer appears to be under 18 or another specified age.
This process involves verifying age by checking official documents like passports, national ID cards, or birth certificates. In such cases where these documents are unavailable, alternative verification methods are employed.
The responsibility for ensuring an effective age verification policy lies with the premises license or club premises certificate holder, particularly concerning the sale or supply of alcohol also in dating sites.
Opt for an age verification solution that ensures accuracy, efficiency, and privacy compliance, aligns with legal requirements, and integrates smoothly with your existing systems.
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