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Facia.ai
Company
About us Facia empowers businesses globally with with its cutting edge fastest liveness detection
Campus Ambassador Ensure countrywide security with centralised face recognition services
Events Facia’s Journey at the biggest tech events around the globe
Innovation Facia is at the forefront of groundbreaking advancements
Sustainability Facia’s Mission for a sustainable future.
Careers Facia’s Journey at the biggest tech events around the globe
ABOUT US
Facia is the world's most accurate liveness & deepfake detection solution.
Facial Recognition
Face Recognition Face biometric analysis enabling face matching and face identification.
Photo ID Matching Match photos with ID documents to verify face similarity.
(1:N) Face Search Find a probe image in a large database of images to get matches.
DeepFake
Deepfake Detection New Find if you're dealing with a real or AI-generated image/video.
Detect E-Meeting Deepfakes Instantly detect deepfakes during online video conferencing meetings.
Liveness
Liveness Detection Prevent identity fraud with our fastest active and passive liveness detection.
Single Image Liveness New Detect if an image was captured from a live person or is fabricated.
More
Age Verification Estimate age fast and secure through facial features analysis.
Iris Recognition All-round hardware & software solutions for iris recognition applications.
Complete playbook to understand liveness detection industry.
Read to know all about liveness detection industry.
Industries
Retail Access loyalty benefits instantly with facial recognition, no physical cards.
Governments Ensure countrywide security with centralised face recognition services
Dating Apps Secure dating platforms by allowing real & authentic profiles only.
Event Management Secure premises and manage entry with innovative event management solutions.
Gambling Estimate age and confirm your customers are legitimate.
KYC Onboarding Prevent identity spoofing with a frictionless authentication process.
Banking & Financial Prevent financial fraud and onboard new customers with ease.
Contact Liveness Experts To evaluate your integration options.
Use Cases
Account De-Duplication (1:N) Find & eliminate duplicate accounts with our face search.
Access Control Implement identity & access management using face authorization.
Attendance System Implement an automated attendance process with face-based check-ins.
Surveillance Solutions Monitor & identify vulnerable entities via 1:N face search.
Immigration Automation Say goodbye to long queues with facial recognition immigration technology.
Detect E-Meeting Deepfakes New Instantly detect deepfakes during online video conferencing meetings.
Pay with Face Authorize payments using face instead of leak-able pins and passwords.
Facial Recognition Ticketing Enter designated venues simply using your face as the authorized ticket.
Passwordless Authentication Authenticate yourself securely without ever having to remember a password again.
Meeting Deepfake Detection
Know if the person you’re talking to is real or not.
Resources
Blogs Our thought dumps on all things happening in facial biometrics.
News Stay updated with the latest insights in the facial biometrics industry
Whitepapers Detailed reports on the latest problems in facial biometrics, and solutions.
Webinar Interesting discussions & debates on biometrics and digital identity.
Case Studies Read how we've enhanced security for businesses using face biometrics.
Press Release Most important updates about our activities, our people, and our solution.
Mobile SDK Getting started with our Software Development Kits
Developers Guide Learn how to integrate our APIs and SDKs in your software.
Knowledge Base Get to know the basic terms of facial biometrics industry.
Most important updates about our activities, our people, and our solution.
Buyers Guide
Complete playbook to understand liveness detection industry
In This Post
Identity verification is one of critical importance beyond safety estimation. However, cybercriminals are constantly producing new methods, due to the previous KYC techniques lacking in fighting against fraud and impersonation. Therefore, liveness detection has emerged as an absolute game-changing solution that provides the latest biometric verification and facial recognition technology.
Besides, the presentation attack detection acts as an important security layer to fight against identity theft in virtual transactions and digital verification methods. The ability to differentiate between authentic users and fraud attacks reinforces the huge protection and trust. Let’s explore how advanced technology has transformed the role of live-presence detection to increase authentication, alongside the influence of fraud prevention, and other important components while choosing the liveness detection partner.
The emergence of KYC methods in the digital age ensures how tech breakthroughs have reshaped safe and smooth identity verification methods. Furthermore, the integration of liveness detection technology, ML, blockchain, and 5G communication has prominently increased KYC’s success and flexibility. From fighting against forgeries via handwritten signature authentication while using CNN to upgrading the secure transaction with 5G has enabled identity verification. Also, these innovations are elaborating the digital banking levels in the digital age. Blockchain itself is a peer-to-peer and manipulation-resistant design. Besides, blockchain is working as old manual KYC methods that provide several data ethics and success. These technologies are changing the KYC into a stringent structure that promotes the financial organization to execute a safe and smooth experience in the digital age.
Liveness detection is one of the important factors of recent identity verification systems, reinforcing that posing identity truly belongs to the real person. The real-time verifications are easy to track from the idea of Alan Turing, a renowned mathematician. His 1950s Turing test estimated the machines’ proficiency to express human-like intelligence. The main focus of the test is to recognize human-like feedback from computers.
The test’s rules are resonating with the recent liveness detection techniques. The system pretends as the “player” in the Turing test during the immediate verification, recognizing if the applicant is a real human or a spoof. Apart from this, some experts are connecting the term “liveness detection” to the Dorothy E test. In a 2001 article, Denning showed the biometric systems’ need to analyze the liveness that relates to humans as they recognize each other.
In recent times, digital verification has been usually executed during digital identity verification methods. These methods frequently demand the users to provide a real-time selfie. However, this step reinforces that the person engaging with the technology is present in reality.
The biometric liveness detection depends on the user interaction level:
1. Active Liveness
In the early days, genuine user detection systems depend on the active interaction while asking the user to act on some particular actions. For instance, eyes blinking, smiling, or head-turning actions are involved in this process. These actions are useful in fraud detection, but it’s not user-friendly for older people.
2. Passive Liveness:
This type of detection reduces the extra actions’ requirements and makes the techniques smooth. It requires the user to provide a pre-existing selfie while allowing the system to examine their liveness and use the facial recognition algorithms. Furthermore, the flexibility of high-resolution images is challenging for users during the use of low-resolution devices.
3. Hybrid Liveness: Combining the attributes of an active and passive approach, therefore, hybrid liveness detection preserves security requirements with associated convenience. For example, one may require that a user snaps a selfie during a short required action like a smile.
The major purpose of the liveness detection solution is to detect fraud attempts, for instance, deepfakes, images, and forged videos alongside silicon-based mask impersonation. The biometric verification systems utilize the latest neural networks that are trained on huge datasets to check the minor details that show whether the person is real.
Such systems can detect spoofing artifacts such as:
The liveness detection algorithms create facial maps in either 2D format as (X, Y) or 3D format as (X, Y, Z). Generally, for efficiency, many passive systems use the 2D mapping of the faces while active systems use 3D mapping for increased security, especially in payment approvals.
It is not limited to facial recognition. Voice liveness detection, for instance, examines audio patterns to filter out live speech from pre-recorded samples or AI-generated voices. No matter which biometric factor is used, the basic purpose remains the same: to confirm that the data originates from a living person.
Liveness detection in KYC follows the latest spoofing mitigation process like checking the facial texture, slightest movement, and light reflections, efficiently protecting the fraudsters from fooling the system with the fabricated identities. Let’s discuss some of the other benefits of real-time detection in KYC:
Liveness detection has become the most valuable tool in every industry worldwide to enhance safety and smooth operations. Therefore, industries like financial sectors are openly using it to reduce fraud during virtual onboarding and safe transactions. Besides, the healthcare industry also uses this technology to defend their sensitive patient data and enable safe telemedicine counseling. Liveness detection changes and improves businesses through identity verification. For e-commerce, it is used to protect high-value transactions. Aviation and travel rely heavily on liveness detection for passenger verification as well as border control. The government, education portals, and gaming sectors use it to ensure security, prevent fraud, and authenticate users flawlessly.
Previous liveness detection systems experienced multiple challenges that blocked consistency and safety. Also, the previous methods involved the weakness of the high-resolution deepfake detection and 3D silicone masks that can easily fool the fundamental checks.
Furthermore, sometimes the light conditions, the slightest facial change due to aging, or changes in the facial hair can decrease the systems’ accuracy. Besides, injection attacks or presentation attacks are previously recorded visuals or high-resolution prints that examine the systems’ strength. Critical to the secure verification of identity is the need for advanced algorithms and techniques that fill in such lacunas.
Advanced liveness detection solutions address these challenges through multi-modal approaches, real-time 3D scanning, and robust anti-spoofing measures to considerably improve accuracy and security through analysis of dynamic facial cues, texture variations, and behavioral biometrics.
On the other hand, FACIA is helping the real users onboard while keeping fraudsters at bay using powerful spoof detection technologies.
Counter over 56 types of spoofing attacks and ensure safe and smooth onboarding today with KYC. so, explore how Facia can change your future of KYC: unmatched security.
Liveness detection in KYC verifies that the person undergoing identity verification is physically present, using biometric analysis to ensure authenticity during the process.
BLiveness detection is crucial in KYC to prevent identity theft and fraud by confirming the person is real, not a photo, video, or spoofed representation.
Liveness detection reduces fraud by detecting spoofing attempts like deepfakes or photos, ensuring the individual in the verification process is genuinely present.
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